For Netflix’s social presence, they needed creative to promote their slate of soon-to-be-streaming content.

Across genres, from comedies to animation to horror and British dramas (both for films and television), I developed concepts for a range of properties, each one with its own target audience informing the creative. This months-long campaign drove growth and increased engagement significantly.

The most successful image—a literal representation of a quote from Anchorman 2—was released as a limited-edition print.